3 Essentials for Starting and Supporting Master Data Management

Experts: Sally Parker, Simon Walker

Trusted MDM is required in order to become a data-driven organisation. For data and analytics leaders and their peers exploring master data management, this research covers the requisite foundational knowledge across people, process and technology for a successful MDM programme. 

Data and analytics leaders and peers exploring MDM in support of the organisation’s business goals should:

• clearly define and articulate the links between the MDM programme and the business outcomes it supports;
• lay a solid foundation for success by engaging business stakeholders early on; and
• adopt an MDM architecture most suited to fulfilling current and future goals.

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