Information we collect directly from you or from the following sources:
- Third party referrals including from within the Gartner group;
- Social media sites and other public internet sites, such as LinkedIn; and
- Public resources such as telephone directories, newspapers, internet sites, commercially available marketing lists, registries or public records.
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Categories of information we collect about you include:
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- Personal information such as name and title, contact details, and company name;
- Communications with you;
- Information you provide when posting content on social media sites.
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We use this information for certain activities, including:
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- Facilitating the business through communication with corporate clients and other business contacts, for example, to communicate about vendor briefings or details of conferences or webinars;
- For internal analysis and research to help us improve our services;
- To send marketing to business contacts regarding our services and products which may be of interest and to promote our business and brand;
- Administering our website, investigating any complaints and providing customer service;
- Monitoring social media content to manage relations with our clients and promote our business and brand.
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We use this information because:
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- It is necessary to perform our obligations or exercise our contractual rights;
- It is necessary to comply with applicable laws or regulations;
- We have a legitimate business interest to:
- Manage and promote our business and brand;
- Provide and improve our services;
- Operate our business; and
- We have your consent (where required under applicable law) to use your information for marketing. Where we rely on your consent, you have the right to withdraw consent by contacting us.
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Information we collect when you attend one of our virtual or destination conferences:
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Categories of information we collect about you include:
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- Information you provide during registration, such as name, business email address, profile photograph, job title, professional interests, requested accommodation, and payment card information;
- Information you provide throughout the conference to receive additional Gartner research or materials (e.g. via badge scan or QR scan);
- Geo-location information at a destination conference (if you attend a conference where we are using RFID-enabled badges and you do not request a non-RFID-enabled badge);
- Information collected when we record one of our conferences.
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We use this information for certain activities, including:
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- Enabling you to attend our conferences;
- Conducting our conferences;
- Sending Gartner research and material related to topics that may be of interest to you;
- Analysing attendee interests in and interactions with the conference, including through geo-location data for destination conferences, where applicable;
- Marketing our conferences through the use of video;
- Providing recordings of certain conference sessions to interested business contacts, attendees, and online through our website or Gartner social media sites.
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We use this information because:
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- It is necessary to perform our obligations or exercise our contractual rights;
- It is necessary to comply with applicable laws or regulations;
- We have a legitimate business interest to:
- Manage and promote our business and brand;
- Operate our conferences business;
- Provide and improve our services;
- Collect relevant information for hospitality and health and safety purposes.
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Information we collect from users of:
- Our public and member-based websites;
- Our apps and Gartner Everywhere browser extension; and
- Gartner social media sites such as Facebook or Twitter.
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Categories of information we collect about you include:
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- Information you provide when you enter information on our website, such as when you provide contact details, payment card information, answer online questionnaires, or feedback forms;
- Information you provide when you subscribe to email newsletters such as name, email address, job title;
- Information you provide when registering for an online or member account, including name, business or personal email address, job title, organisation, organisation’s physical address, direct telephone number, photograph, and biographical details;
- Where you have an online or member account, log-in credentials and information about your use of and preferences for these services;
- When you link your Gartner account with your LinkedIn profile, we collect information from your profile, including your profile photograph;
- URLs of webpages visited when you use Gartner Everywhere.
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We use this information for certain activities, including:
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- Enabling you to access your Gartner accounts across devices;
- Personalizing your experience of our website, extension and apps;
- Administering our website, extension, and apps;
- Enabling peer networking opportunities based on your background and experience;
- Providing more customised client service;
- Investigating complaints;
- Monitoring social media content to manage relations with our clients and promote our business and brand.
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We use this information because:
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- It is necessary to perform our obligations or exercise our contractual rights;
- It is necessary to comply with applicable laws or regulations;
- We have a legitimate business interest to:
- Promote our brand and business through our website and through social media tools;
- Monitor, investigate and report any attempts to breach the security of our website;
- Provide and improve our services including, but not limited to, the Gartner Everywhere extension and our apps;
- Operate our business;
- We have your consent (where required under applicable law) to use your information for marketing. Where we rely on your consent, you have the right to withdraw consent by contacting us.
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Information we collect about the use of our website and apps from users.
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Categories of information we collect about you include:
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- Information captured in our web logs such as device information (e.g. device brand and model, screen dimensions), unique identification numbers (e.g. IP address and device ID), and browser information (e.g URL, browser type, pages visited, date/time of access), geo-location and other device-specific information, Internet connection information;
- Advertising information (such as size/type of ad, ad impressions, location/format of ad, data about interactions with ad);
- Behavioral information (such as information on the behavior or presumed interests of individuals which are linked to those individuals and may be used to create a user profile); and
- Information captured by our cookies (see our Cookie Policy).
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We use this information for certain activities, including:
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- Personalizing the experience of our website;
- Administering our website;
- Performing statistical and trend analysis to improve the user experience and performance of our website;
- Providing better, more customised client service;
- Investigating any complaints.
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We use this information because:
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- It is necessary to comply with applicable laws or regulations;
- We have a legitimate business interest to:
- Monitor, investigate and report any attempts to breach the security of our websites;
- Improve the performance and user experience of our websites;
- Customise the client experience.
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Information we collect from participants of a survey or diagnostic.
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Categories of information we collect about you include:
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- Personal information such as name and title, contact details, and company name; and
- Demographic information provided by your employer and
- Responses to survey or diagnostic questions.
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We use this information for certain activities, including:
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- Validating and analysing survey and diagnostics;
- Conducting general research, including creating or updating aggregate benchmark data sets and reports;
- Providing our services; and
- Developing new products and services.
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We use this information because:
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- We have a legitimate business interest to:
- Provide and update benchmark data and analysis; and
- Validate and update our products and services.
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